For some reason my work and personal email accounts are connected. My boss needs to get into my work email, but right now I can only assess it through my personal account.
Get 2 mails then. Make one that’s your personal mail and one for your work mail, because there really is no way to seperate it, well not now at least.
Want an easy way to update your customers with your company news, then adopting an email newsletter or e-Newsletter on a regular schedule can not only keep them informed it may even generate more business.
An e-newsletter combines the benefits of company information and marketing opportunities with little cost to compose and savings realised by using email technology rather tan traditional postal means.
Some things you need to consider when preparing your e-Newsletter;
Frequency Make a plan to publish your newsletter on a regular basis
Content Keep the content focused on the audience, don’t try and oversell any product or service as these emails tend to get deleted very quickly.
Size Try to keep the newsletter to 3 4 bullet points, in short attention grabbing sentences that lead to full stories on your website.
Bandwidth Try not to over indulge your newsletter with too many graphics, keep in mind many users still have low speed internet connections and large image sizes will have an impact on downloading. Try to keep your newsletter to under 60Kb
In this article I will show you the easy way to create a newsletter based on tables in Microsoft Word ready for importing into your email program for distribution.
Step 1: Open a blank word document and insert a table with 3 columns and 6 rows. I recommend merging the top 3 cells and the bottom 3 cells into header and footer rows so you can easily add the company logo on the header row and your address details on the footer row.
Step 2: Merge the left side rows of the remaining rows into 1 column.
Step 3: Add your logo image or Business Name to header area and Address details to footer area, don’t forget to add email and website URL links here as well.
Step 4: Formulate a welcome message to introduce your newsletter and its content.
Step 5: Keep the information in the newsletter brief and to the point, if you have more information on your website make sure you link directly to that article or news/product item on your website. Introduce bullet point’s news snippets with links in the left side column.
You have now created A HTML newsletter that looks like a webpage. Colours and graphics can easily be modified to suite your corporate colours etc. You now have a simple easy to edit Word Document ready for publication via email.
Save the document for future editing and then selecting the entire table copy and paste into an open blank email.
Tip: Send the email to a friend or your free email accounts (hotmail, gmail etc) to see how the finish product will look when your customer receive it.
If no formatting issues are found after test email is sent, send the newsletter to your predetermined list of contacts.
Remember: Frequency is the key to gaining new and repeat business, so compiling and sending regular updates will help educate your customers on your products and services.
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E-mail marketing can be extremely beneficial at helping to build
a positive relationship with your customers, however if miss
used it can be equally damaging. The most difficult part of
e-mail marketing is building up a list of targets that will be
interested in what you have to say to them. An opt-in newsletter
is a fantastic way to start building trust and respect between
you and your target market. However, to do this you need to
deliver content that will engage and interest the people that
subscribe to your newsletter. Get in touch with us today about
building an e-mail marketing campaign that will offer value to
your potential customers, not just litter their inbox with spam.
E-mail marketing is use to do marketing, means its
advertisement, which helps consumers to take right decisions
that what would be purchase or what would not be purchased
because it tells all features, if it is good or bad. Email
marketing applies to attract customer also which tells to
customer that you should buy that product because that has best
quality with cheapest rate then any other product of this
category.
Email marketing also effects maker to increasing their sales,
profits and production. With the help of marketing, a company
can implement their goodwill. With the help of email marketing,
two peoples who are very far from each other can also make
business transactions; they can buy or sell anything without
touching product. On the internet, there are a huge number of
sites of email marketing, which helps in both marketing and
market. These sites also tell the main features (including
background) and price.
With the help of email marketing, we can buy or sell anything to
and from any corner of the world within few seconds. Email
marketing makes world so small to earn easy money.
If you run a business online you know how important it is to use email when you do your advertising and marketing campaigns. This is one of the most popular ways of reaching customers online. Those who engage in it know full well how vital it is to their marketing efforts. By engaging in email marketing, they know that email can catapult their sales through the roof.
The thing about this is it doesn’t matter whether you are a small or large business, you have access to email. Therefore you should use it as a means of marketing to your customers. Do you have a website? If you do, are you collecting email addresses from your visitors? The best way to market online using email as the advertising medium is by placing a form on your website that collects each visitor’s name and email address. When the person fills in the form, you have recorded the information so you can make contact in the future when you have something of interest to share.
There is one catch to this though. Email marketing is one of the best known ways to market your products to the masses, but it does have its drawbacks. As you probably know, spam is a problem that will not go away. The government is trying to curb it, but that effort will not last long, because spammers know how to get around the system. So in order for companies to get around this problem, they use what is known as opt-in email.
Opt-in email works for the benefit of both you and your visitor. When your visitor comes to your site and sees your offer, there will be a request for his or her name and email address. That person signs up for your offer. The user then gets an email from you asking for verification of the email address that was provided. The email states clearly the person is willing to accept offers by email. Once they click on that link or reply to verify the address, your system records that information and that’s it. Since the user did agree to receive future mailings from you it is not considered spam.
As for the system that is used, most companies prefer to use a third-party list service. This type of company handles all of the collecting and sending of email, leaving you free to take care of growing your business. Using a list service may cost you money, but with all of the email notifications and rejections that may come your way, it can be well worth it.
Opt-in email is a viable method to make money online. People who use the system properly make a lot of money with it. So opt-in email does work.
Build Anticipation and Eliminate Mixed Messaging
Use Multiple Medium Campaigns
Each marketing vehicle or media has its own strengths and
weaknesses. Utilizing each marketing medias’ strengths in a
coordinated campaign can greatly improve a marketing campaign’s
effectiveness.
I am just going to focus on e-mail in this article.
Here are some of e-mail’s key strengths that can support
traditional direct marketing:
â?¢ Targeted Detailed segmentation and personalization
facilitates one-to-one messaging. Use these strengths to send
highly targeted valid messaging in sincere, personal
approach.
â?¢ Timely Most recipients will receive the message within
hours of it being sent.
â?¢ Efficient and Cost Effective E-mail can touch more
people more frequently at a lower cost.
â?¢ Responsive and Actionable With e-mail, a call to action
can be acted on immediately. A purchase is just a click away as
opposed to a printed or broadcast marketing medium, wherein the
customer is highly unlikely to have the ability to take
immediate action. This makes e-mail marketing very potent as a
marketing vehicle. The e-mail delivers the message as well as
the vehicle for taking immediate action.
The holidays are nearly upon us, here are some examples of
coordinating traditional media with e-mail marketing in holiday
sales campaigns.
Build Anticipation
If you are sending a holiday
catalog or brochure through traditional mail, they probably
account for a significant percentage of your annual marketing
budget. Inevitably, many will be thrown away without so much as
a glance.
To rise above the noise of the flurry of printed catalogs,
brochures, and other direct mail media, schedule an e-mail
campaign to arrive before the first mailing, notifying people
that the catalog will be arriving. Use your e-mail campaign in a
way that fosters significant anticipation. That way they’ll look
for it to arrive with heightened awareness and greater
anticipation. Customize the message with highlighted items,
offers, and promotions that may be of particular interest to
groups or categories of your recipients.
Responsiveness and Follow-up
We’ve all experienced
receiving offers and promotions we want to take advantage of.
Inevitably, we miss our opportunity to cash in on great offers
due to our modern day hectic lifestyles especially during the
holiday season. Count on this to be the case with many would be
customers. Schedule an e-mail soon after your printed campaigns
last in-home date or shortly before your offers expiration date
to encourage people to follow through on their good intentions.
Use the strength of online ordering or purchasing, and enable
the same offer on your e-commerce Web site. If you don’t have
one, get one! And always include links in your e-mail that gives
a time sensitive call to action and the resulting conversion to
a sale.
Expanding Reach
Maximizing your (ROI) by balancing
the number and demographics of recipients with cost per piece is
a well-established practice in traditional direct marketing.
Integrating e-mail adds another dimension to the mix.
Broaden a campaign to a larger number of recipients using
e-mail’s cost-effectiveness and precision. Increase focus on key
segments by combining print only, e-mail only, and print plus
e-mail to further improve campaign effectiveness.
Crossover
When running multiphase campaigns, enable
crossover between media. Make use of user preferences. For
instance, ask people which medium they prefer. Apply business
rules based on behavior and implied preferences. If an e-mail
address starts bouncing, switch that person to print. If she
doesn’t respond to print, send her e-mail.
Testing and Gradual Improvement
Use e-mail to rapidly
and cost-effectively test different offers and promotions. Use
split testing or A-B testing to zero in on a message that gives
the best results. Pay Per Click campaigns are another venue for
rapid split testing to achieve the desired ROI. Over time, using
these testing methods will increase your marketing
effectiveness. Although short term improvements may be small,
over time these small improvements result in significant
improvements in your marketing campaigns. Once you have a
winning e-mail campaign, use it for your print campaigns as
well. However, remember that switching to another medium
introduces a new variable, which can throw off test results. To
minimize this outcome, use this technique for factors that are
less affected by presentation. You can also use sample groups to
pretest and identify variances in the response rates between
print and e-mail campaigns.
Tracking Results
Evaluating success requires campaign
result to be tracked and analyzed. An e-mail supporting a
catalog may not meet your standard response requirements on its
own, but its effect on catalog sales may be significant.
Similarly, a postcard to a person whose e-mail is bouncing may
not produce the direct marketing return on investment normally
required.
Start Planning Now!
If your holiday campaigns aren’t
well under way yet, get started now! And as you plan your
holiday campaigns, look for new ways to integrate your media.
Play to the strengths of each, and respond to recipients’
preferences (both explicit and implied) to improve the customer
experience and maximize your overall success.
Best Regards,
Oliver
SEM/SEO Campaign Specialist
Targa Media Inc.
www.targamedia.co
Email has fast emerged as the worldâ??s most preferred form of communication. Billions of email messages traverse the globe daily. Like any other form of communication, email is also misused by criminal elements.
The ease, speed and relative anonymity of email has made it a powerful tool for criminals. Some of the major email related crimes are:
1. Email spoofing
2. Sending malicious codes through email
3. Email bombing
4. Sending threatening emails
5. Defamatory emails 6. Email frauds
1. Email spoofing
A spoofed email is one that appears to originate from one source but has actually emerged from another source. Email spoofing is usually done by falsifying the name and / or email address of the originator of the email.
Usually to send an email the sender has to enter the following information:
i. email address of the receiver of the email
ii. email address(es) of the person(s) who will receive a copy of the email (referred to as CC for carbon copy)
iii. email address(es) of the person(s) who will receive a copy of the email (referred to as CC for carbon copy, but whose identities will not be known to the other recipients of the e-mail (known as BCC for blind carbon copy)
iv. Subject of the message (a short title / description of the message)
v. Message
Certain web-based email services like www.SendFakeMail.com, offer a facility wherein in addition to the above, a sender can also enter the email address of the purported sender of the email.
Consider Mr. Siddharth whose email address is siddharth@hotmail.com. His friend Girishâ??s email address is girish@yahoo.com. Using SendFakeMail, Siddharth can send emails purporting to be sent from Girishâ??s email account. All he has to do is enter girish@yahoo.com in the space provided for senderâ??s email address. Girishâ??s friends would trust such emails, as they would presume that they have come from Girish (whom they trust). Siddharth can use this misplaced trust to send viruses, Trojans, worms etc. to Girishâ??s friends, who would unwittingly download them… More Information on http://www.lawcyber.blogspot.com
I cannot figure out or Google the technical aspects of what happens after an assault, or what happens to the victim after the assault.
I need to find someone to email and ask questions so I can get the process right in my book. HELP! Thanks in advance!
Some of us do actually allow people to email us ; )
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